Privacy Policy
Our privacy policy has been developed to clearly explain how we collect and use Personally Identifiable Information (PII). PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a complete understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information.
What personal information do we collect?
When ordering or registering on our website, as appropriate, you may be asked to enter your name, email address, mailing address, phone number, credit card information or other details to help with your experience.
When do we collect information?
We collect information from you when you register on our site, place an order, subscribe to a newsletter, fill out a form, use live chat, open a support ticket or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To improve our website in order to better serve you.
- To quickly process your transactions.
- To ask for ratings and reviews of services or products.
- To follow up with you after correspondence (live chat, website forms, email or phone inquiries).
How do we protect your information?
In order to make your visit as safe as possible, we have implemented a variety of security measures. Our website is scanned for security compromises and known vulnerabilities on a regular basis using malware scanning. Your personal information is held behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential.
In addition, all sensitive/credit information is encrypted via Secure Socket Layer (SSL) technology. All transactions are processed through a gateway provider and are not stored or processed on our servers.
Do we use cookies?
Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart.
Cookies are also used to help us understand your preferences based on previous or current site activity, enabling us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction, so we can offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.
We use cookies to:
- Help remember and process the items in the shopping cart.
- Understand and save users' preferences for future visits.
- Keep track of advertisements.
You can choose to have your computer warn you each time a cookie is sent, or you can choose to turn off all cookies through your browser settings. Since each browser is different, consult your browser's Help menu for the correct way to modify your cookie preferences. If you turn cookies off, some of the features that make your site experience more efficient may not function properly.
Third-party disclosure
We do not sell, trade, or otherwise transfer Personally Identifiable Information (PII) to outside parties without providing advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies, or protect our or others' rights, property or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Third-party links
We do not include or offer third-party products or services on our website.
Google Advertising
Google's advertising requirements are summed up by Google's Advertising Principles. They have been put in place to provide a positive experience for all users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
We use Google AdSense advertising on our website. Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.
We have implemented the following:
- Remarketing with Google AdSense
- Google Display Network Impression Reporting
- Demographics and Interests Reporting
- DoubleClick Platform Integration
We, along with third-party vendors such as Google, use first-party cookies (such as Google Analytics cookies) and third-party cookies (such as DoubleClick cookies) or other third-party identifiers to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.
If you wish to opt out, you can set preferences for how Google advertises to you by using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt-Out page or by using the Google Analytics Opt-Out Browser add-on.
Facebook Advertising
Our website uses Facebook advertising and remarketing services to advertise to previous visitors to our site within the Facebook application, as well as on third-party websites. This could mean, for example, advertising to previous visitors who haven’t completed a task on our site, like using the contact form to make an inquiry.
If you wish to opt out of Facebook advertising, you can do so by visiting the link below. https://www.facebook.com/ads/website_custom_audiences
Children's Online Privacy Protection Act
The Children's Online Privacy Protection Act (COPPA) has been designed to protect the personal information of children under the age of 13 years old and put parents in control. The Federal Trade Commission, the United States' consumer protection agency, enforces the COPPA Rule, which specifies what website operators and online services must do to protect children's privacy and safety online. We do not specifically market to children under the age of 13 years old.
Fair Information Practices
The Fair Information Practice Principles form the backbone of privacy law in the United States. The concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to complying with the various privacy laws that protect personal information.
Should a data breach occur, in order to be in line with Fair Information Practices, we will notify users via in-site notification within 7 business days.
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
CAN-SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries, and/or other requests or questions.
- Process orders and send information and updates pertaining to orders.
- Send additional information related to your product and/or service.
- Market to our mailing list or continue to send emails to our clients after their original transaction.
To be in accordance with the CAN-SPAM Act, we agree to the following:
- Not use false or misleading subjects or email addresses.
- Identify the message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email.
To unsubscribe from receiving future emails at any time, follow the instructions at the bottom of each email and we will promptly remove you from ALL correspondence.
Contact Us
If you have any questions regarding this privacy policy, please contact us using the information below.
1431 Scugog Line 6 Port Perry, Ontario L9L 0C3 Canada